The Women's Tennis Association (WTA) announced on Wednesday that Charlotte, North Carolina, will host the WTA Finals from 2027 to 2029, marking a new phase for the tournament and women's sports. This decision is part of the WTA's strategy to enhance its season-ending championship and strengthen its presence in the United States.
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For over half a century, women's tennis has played a pivotal role in the development of women's professional sports, fostering a global following and inspiring generations of athletes. The WTA believes that with the current surge in interest and investment in women’s sports, the WTA Finals can set a new benchmark for excellence.
The Finals will take place at the Spectrum Center, home of the NBA's Charlotte Hornets, where top singles players and doubles teams will compete for prestigious titles. This long-term partnership will allow the WTA to cultivate its brand and connections with fans and sponsors while advancing the profile of women’s sports.
Valerie Camillo, Chair of the WTA, emphasized the significance of the Finals, highlighting the accomplishments of women athletes. She noted that the choice of Charlotte as the new host city signifies a partnership aimed at creating a lasting impact.
Charlotte was selected following a competitive bid process, with its robust sports infrastructure and commitment to developing a year-round sports culture being key factors. The Charlotte Sports Foundation has been the primary local partner in this initiative, and its CEO, Will Pitts, expressed pride in the city’s emergence as a top sports destination.
In addition to hosting the WTA Finals, Charlotte will also become the WTA's global headquarters, fostering deeper ties between the organization and the local community.
The WTA Finals conclude the season of the WTA Tour, with qualifications based on players' performances throughout the year. The tournament celebrates women's tennis and aims to deliver an unparalleled fan experience.
After a two-decade global tour, the WTA Finals will return to the U.S. at Indian Wells in 2026 as a precursor to the event's new chapter in Charlotte. The 2027 Finals will be complemented by additional activities at the Charlotte Convention Center. Further details, including event dates and ticket information, will be announced on September 16 in Charlotte.