Gary Vaynerchuk and Avery Akkineni will headline the AO Exchange 2027, set for January 21, 2027, at the Australian Open. This premier marketing and business forum aims to gather prominent figures across marketing, sport, entertainment, and culture to foster discussions and connections during the first week of the tournament.
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The event will feature a morning filled with insights and innovative ideas, culminating in a fireside chat with Jake Humphrey, a well-known entrepreneur and host of the High Performance podcast, who will share his global insights on the intersections of business and culture.
Initial speakers include Alexandra Sloane, VP of Marketing and Communications at Mastercard, Dean Norbiato, Director of Marketing, Public and Government Relations at Kia Australia, and Carin Lee Skelton, Head of Partnerships and Consumer Brands at TikTok.
Roddy Campbell, Director of Partnerships and International Business at Tennis Australia, described AO Exchange as a convergence of influential voices in marketing amid one of the world's most dynamic sporting events. He expressed excitement about the speaker line-up and anticipates more announcements leading up to the event.
Expressions of interest for AO Exchange are currently open, with limited availability. The program features a half-day conference, a tour of the Australian Open venue, and a tennis viewing experience at Rod Laver Arena. The event is supported by Adobe, Ticketmaster, TikTok, and THE·TEAM, with tickets for AO 2027 available through Ticketmaster.